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John O’Connell Published in Wealth Management: Prediction Markets Come to Google Finance: What Wealth Managers Need to Know

John O'Connell Published in Wealth Management: Prediction Markets Come to Google Finance: What Wealth Managers Need to Know

John O’Connell Published in Wealth Management: Prediction Markets Come to Google Finance: What Wealth Managers Need to Know

John O’Connell authored this article for Wealth Management Magazine, discussing how Google Finance now displays prediction market data from Kalshi and Polymarket alongside traditional financial and market information—the first mainstream integration of event-based probabilities. These markets, which generate probabilities for specific events through participant trading, offer real-time snapshots of what traders predict and expect.

Wealth managers who understand how to interpret event contracts gain an information advantage. This knowledge allows them to contextualize client questions, evaluate media narratives, and incorporate an additional intelligence source into investment analysis.

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